FAB Beauty

Creating the first unbranded beauty webzine and ecosystem to uplift the professional beauty industry.

FAB Beauty aimed to provide the best of professional beauty through an online magazine. This magazine, written by journalists and beauty writers across the world, aimed to spot rising hair and beauty trends while connecting with inspiring beauty professionals. A strong newsletter was sent every Friday, while social media channels brought growing traffic to the platform, with a 100K fanbase working in salons or for professional beauty brands.