So it’s been a very exciting couple of weeks. Not only is the Great British…
Brand Impact: What Are We Looking For, Where Are We Going To Find It and How Are We Going To Measure It?
“In today’s marketing and media environment only the naive and foolish confuse presence with impact”…
The Art of Straplines
‘Think Different’ – personally, I’m not Apple’s number one fan, but man – they’ve got…
RE-UPdate #16
Only in Britain would you get both the hottest and wettest days of the year…
Breaking into YouTube
The rise of the YouTube generation – we’ve been talking about it for years, so…
RE-UPdate #15
Despite the grey clouds glooming over London this week, the RE-UP office has been buzzing…
RE-UPdate #14 – We’re back baby!
Yihaa! It’s been a while you haven’t heard from us, so here’s a sneak peak…
The Impact of New Automotive Technology
Recently, at Digital Shoreditch I gave a talk about the new opportunities that brands and…
Why are men more popular than women in adverts?
When you read this title, do you bury your head in your hands, or do…
RE-UPdate #13
Another quick update from the RE-UP office on all that’s been going on in agency…