REPORT: The New Digital Influencers

A report focusing on the new generation of digital influencers, creators, talents.

In this 40-page special report, the team explored the definition of digital influence and influencer marketing. With higher expectations for brands to communicate meaningfully with consumers, new influencers rose. As such, this topic has become of significance with marketers who need to add this practice at the crossroads of public relations, e-commerce and brand strategy.