advertising

Social battle #4: Is the portrayal of women in advertising fair?

Two years worth of global ad research and studying by Unilever has found that from the women surveyed, 40% did not identify in any way with women they see in

Internship: Designer Wanted At Digital Advertising Agency

Do you have a creative eye for turning ideas into captivating visuals? Can you make a concept come to life?   If so, then we are looking for you!  

Internship: Graphics Designer at Digital Agency

Do you have a creative eye for turning ideas into captivating visuals? Can you make a concept come to life? If so, then we are looking for you! We are

Digital Press: Shifting From Free News to a Paid For Model

A few weeks ago, The New York Times announced that they reached more than 1 million online subscribers. Given the complicated shifting process of traditional written media into online news,

Why are men more popular than women in adverts?

When you read this title, do you bury your head in your hands, or do you have a smirk on your face? I am guilty of both. Yes, I’m bringing

Who doesn’t like a good story?

Good Narrative is Priceless What are you more likely to remember in ten years’ time – an expensive watch your father gave you, or his anecdote about hanging out backstage

RE-UPdate – The Sound of Success

It’s been a crazy week in the news – we’ve seen Oscar Pistorius crumble in the courtroom, Papa Putin proving his power over Ukraine and England beating Wales in rugby

The Internet of things: More data, less guessing

‘More than half of UK consumers (54%) expect brands to use the latest technology to understand when it is the right time to connect with them’ ~ Microsoft/Brand Republic survey

RE-UPdate #31 #32 #33: new clients, new dreams

It’s soon Valentine’s Day, but our hearts already have a strong digital pulse these days! Here are some fresh French Ideas news. It’s now official: we’re working with ELAN for