ELAN UK PR agency hosted with CIPR a one-of-a-kind roundtable event on the economic resilience, psychology and codes of the luxury market in the current climate of austerity. Laurent François was one of the panelists with senior executives from L’Oreal, Sofitel, and a lifestyle correspondent for WSJ and W Magazine and the former head of news of The BBC.
Speaker line-up
- Moderator:
Richard Sambrook, former head of news at The BBC - Keynote speakers:
David MacDonald, International Communications Director, Designer Fragrances, L’Oréal Luxe
Laurent Francois, RE-UP
Rick Harvey Lam, SVP Sales, Marketing Communications at Sofitel Worldwide
Alexandra Marshall, Lifestyle journalist who contributes to Wall Street Journal, W Magazine and T Magazine of the New York Times
Video by Flavie Trichet Lespagnol